“What is most personal is most universal.” — Carl R. Rogers

EXECUTIVE CREATIVE DIRECTOR & BRAND STRATEGIST

Award-winning creative director blending storytelling, psychology, and cultural insight to build brands

that move people. I lead high-impact campaigns across entertainment, fashion, and mission-driven

media for Fortune 500s, artists, and emerging cultural institutions.

EXPERIENCE HIGHLIGHTS

Founder & Creative Director, Time Travel Lab (2020–Present)

Built a multidisciplinary creative ecosystem driving cultural campaigns, brand storytelling, and

experiential design. Generates 50M+ annual brand impressions and leads global initiatives across

entertainment, civic engagement, and wellness. Directed major campaigns for Meta, Hyundai’s

“Changing Lanes,” and Nike. Long-term partner to Vote.org, shaping creative direction through the

2024 election cycle and into the 2026 midterms, reaching 13M+ people weekly.

Executive Creative Director, Vote.org (2024–Present)

CEO’s creative partner overseeing national communications and brand storytelling reaching 13M+

people weekly across digital and social platforms.

Creative Director, Inside Then Out (2023–2025)

Led global rebrand, content strategy, experiential partnerships (Stolen Time Resort), and emotionally

resonant storytelling that grew engagement and sales.

Founder, The Unplug Collective (2019–Present)

Scaled platform to 50K+; produced viral content with 1M+ likes, shared by Kylie Jenner, Bella Hadid,

and Tracee Ellis Ross. Featured in British Vogue, Forbes, and The New Yorker.

Creative Director & Photographer

Directed and shot campaigns for Diotima, Daily Paper, and artists including J Balvin. Early storytelling

and production roots at Zip 103 FM, Taxi Records, and Hype TV in Kingston, JA.

PRESS & RECOGNITION

British Vogue, Forbes, The New Yorker, Teen Vogue, VICE, Garage, The Cut.

SELECT BRAND COLLABORATIONS

Meta, Nike, Hyundai, PBS, Spotify, Culture Brands Games, Diotima, Daily Paper, Stolen Time Resort, J

Balvin, Zip 103 FM, Taxi Records, Hype TV.

EDUCATION

Barnard College, Columbia University — B.A., Global Studies (Media, Gender, Africana Studies)

CREATIVE PHILOSOPHY

Rooted in the rhythm and resilience of Jamaican culture, my work celebrates storytelling, emotion, and

connection. I believe intentional media can reconnect people with themselves, each other, and their

purpose.